SmartTrust ODA

Activating devices in real time for real users

All users want ease of use, flexibility, and control. In addition, more and more machines depend on communication services or machine-to-machine communication (M2M). Today, the operator needs to adapt to the needs of the specific user or machine – "one-subscription-fits-all" is a thing of the past. As such, subscriptions and SIMs need to be finalized when the user and requirements are known, not beforehand.

Currently, every pre-registered subscription generates license costs and other charges for the resources consumed, like telephone numbers. Even if the subscription is not active for months or never activated at all, it uses valuable operator resources.

The handling, logistics, and storage of SIM card products represent a cost to the mobile operator – one that increases significantly as the number of different SIM card types and products they handle goes up. It is essential to keep the number of different SIM card products to a minimum; ideally only one.

On-demand activation of SIMs and subscriptions

On-demand activation of SIMs and subscriptions Over-the-Air (OTA) addresses the challenges of effective cost and resource management, while maintaining subscriber flexibility. Combining our proven SIM OTA, device, and subscription management portfolio, G&D offers a state-of-the-art product line for on-demand activation. SmartTrust ODA supports activation, personalization, and provisioning of the mobile subscription and SIM card the moment the subscriber or device goes active, with minimal impact on legacy business processes.

In addition to cost-efficiency and streamlined M2M process support, creating subscriptions in real time means end users can use their phones to search for and select a mobile telephone number or even reactivate an old subscription.